Photo of Eric K. Clemons

Eric K. Clemons

Professor of Operations and Information Management

Research Interests: information technology and business strategy, information technology and financial markets, making the decision to invest in strategic information technology ventures, managing the risk of strategic information technology implementations, risk-reward tradeoffs in outsourcing and off-shoring, strategic implications of electronic commerce for channel power and profitability

Links: CV, Personal Website

Contact Information

Address: 3730 Walnut Street, 572 Jon M. Huntsman Hall, Philadelphia, PA 19104
Email: clemons@wharton.upenn.edu
Office: (215) 898-7747

Overview

Dr. Eric K. Clemons is Professor of Operations and Information Management at The Wharton School of the University of Pennsylvania. A pioneer in the systematic study of the transformational impacts of information on the strategy and practice of business, his research and teaching interests include strategic uses of information systems, information economics, and the changes enabled by information technology.

Research


  • Eric K. Clemons, M. C. Row (Working), Alternative futures for Electronic Customer Interaction: Market Structures and Competitive Strategies.
  • Eric K. Clemons, S. P. Reddi (Working), An Analysis of the Impact of Information Technology on the Organization of Economic Activity.
  • Eric K. Clemons, Paul F. Nunes (Under Review), Carrying Your Long Tail: Delighting Your Consumers and Managing Your Operations.  Abstract
  • Noi Sian Koh, Hu Nan, Eric K. Clemons (Forthcoming), Do Online Reviews Reflect a Product’s True Perceived Quality—An Investigation of Online Movie Reviews Across Cultures, ECommerce Research and Applications
  • Eric K. Clemons, Bin Gu, Michael C. Row (Working), ECommerce and eDistribution: Understanding The Role of Power When Selecting Alternatives Channel Strategies.  Abstract
  • Eric K. Clemons, Rick Spitler (Working), Information, Uncertainty, and Pricing: Profiting from Customer Preferences In a Resonance Economy.
  • Eric K. Clemons, Heinz Schimmelbusch (Working), Measuring Return on Strategic Agility: The Power of Agility when Facing Uncertainty and Strategic Ambiguity.
  • Eric K. Clemons, B. Blecherman (Working), Piloting Uncharted Rapids: Successfully Leading Information-Driven Business Transformation.
  • Eric K. Clemons, Nehal Madhani (Forthcoming), Regulation of Digital Businesses with Natural Monopolies or Third Party Payment Business Models: Antitrust Lessons from the Analysis of Google, Journal of Management Information Systems
  • Eric K. Clemons (Forthcoming), The Power of Patterns and Pattern Recognition When Developing Information-Based Strategy, Journal of Management Information Systems
  • Eric K. Clemons, Rick Spitler (Working), The Road Map for eCommerce: Mastering the Territory, Setting Your Strategy.
  • Eric K. Clemons, Elizabeth T. Gray, jr (Working), Vendor Relationship Management: The Role of Shared History and the Value of Return on Trust.  Abstract
  • Eric K. Clemons (Working), Victory: Information Endowment, Hyper-Differentiation, And Non-Information Goods.
  • Eric K. Clemons (2009), From Media to Milieu and From Ad Revenues to Rents: The Complex Problem of Monetizing Online Social Networks, Decision Support Systems, 48 (1), 46 - 56.
  • Eric K. Clemons (2009), Business Models for Monetizing the Internet: Surely There Must be Something other than Advertising, Journal of Management Information Systems, 26 (2), 15 - 41.
  • Eric K. Clemons (2008), Capital One Financial and a Decade of Experience with Newly Vulnerable Markets: Some Propositions Concerning the Competitive Advantage of New Entrants, Journal of Strategic Information Systems, 17 (3), 179 - 189.
  • Eric K. Clemons, Gordon Gao (2008), Consumer Informedness and Diverse Consumer Purchasing Behaviors: Traditional Mass-Market, Trading Down, and Trading Out into the Long Tail, ECommerce Research and Applications, 7 (1), 3 - 17.
  • Eric K. Clemons (2008), How Information Changes Consumer Behavior And How Consumer Behavior Determines Corporate Strategy, Journal of Management Information Systems, 25 (2).
  • Eric K. Clemons (2007), An Empirical Investigation of Third-Party Seller Rating Systems in E-Commerce: The Case of buySAFE, Journal of Management Information Systems, 24 (2).
  • Ravi Aron, Eric K. Clemons, Sashi Reddi (2006), Just Right Outsourcing: Understanding and Managing Risk, Journal of Management Information Systems, Winter 2005-2006.
  • Eric K. Clemons, Gordon Gao, Lorin M. Hitt (2006), When Online Reviews Meet Hyperdifferentiation: A Study of the Craft Beer Industry, Journal of Management Information Systems, 23 (2), 149 - 171.    Abstract
  • Eric K. Clemons, Lorin M. Hitt (2005), Poaching and the Misappropriation of Information: Transaction Risks of Information Exchange, Journal of Management Information Systems, Spring 2005.    Abstract
  • Eric K. Clemons, Bin Gu (2004), Justifying Information Technology Investments: Balancing the Need for Speed of Action with Certainty before Action, Management Information Systems, 20 (4).
  • Eric K. Clemons, Bin Gu, Karl Reiner Lang (2003), Newly Vulnerable Markets in an Age of Pure Information Products: An Analysis of Online Music and Online News, Journal of Management Information Systems, 19 (3), 17 - 42.
  • Eric K. Clemons, Karl R. Lang (2003), The Decoupling of Value Creation from Revenue: A Strategic Analysis of the Markets for Pure Information Goods, Information Technology And Management, 4 (2-3), 259 - 287.
  • Eric K. Clemons, Lorin M. Hitt, Bin Gu, Matt Thatcher, Bruce Weber (2002), Impacts of the Internet on Financial Services: A Quantitative Analysis of Transparency, Differential Pricing and Disintermediation, Journal of Financial Services Research, 22 (1), 73 - 90.
  • Eric K. Clemons, J. A. Santamaria (2002), Maneuver Warfare and Competitive Strategy in Rapidly Evolving Markets, Harvard Business Review, April 2002.
  • Eric K. Clemons, Lorin M. Hitt, Bin Gu, Matt E. Thatcher, Bruce W. Weber (2002), Impacts of eCommerce and Enhanced Information Endowments on Financial Services: A Quantitative Analysis of Transparency, Differential Pricing and Disintermediation, Journal of Financial Services Research  Abstract
  • Ravi Aron, Eric K. Clemons (2001), Achieving the Optimal Balance Between Investment In Quality and Investment in Self-Promotion, Journal of Management Information Systems, Vol. 18 (2), 65 - 88.
  • Eric K. Clemons, M. E. Thatcher (2000), Managing the Costs of Informational Privacy: Pure Bundling as a Strategy in the Individual Health Insurance Market, Journal of Management Information Systems, 17 (2), 29 - 57.
  • Eric K. Clemons, Lorin M. Hitt, Il-Horn Hann (2000), Price Dispersion and Differentiation in Online Travel: An Empirical Investigation, Management Science, 48 (4), 534 - 549.    Abstract
  • Eric K. Clemons (1999), Rosenbluth International: Strategic Managing of technology-Driven Discontinuous Change at a Successful Global Enterprise, Journal of Management Systems, Fall 1999. This is a revision of.
  • Eric K. Clemons, B. W. Weber (1998), Restructuring Institutional Block Trading: An Overview of the OptiMark Case, Journal of Management Information Systems, 15 (2), 41 - 60.
  • Eric K. Clemons, B. W. Weber (1997), Information Technology and Screen-Based Securities Trading: Pricing the Stock and Pricing the Trade, Management Science, 43 (12), 1693 - 1708.
  • Eric K. Clemons, M. E. Thatcher (1997), Evaluating Alternative Information Regimes in the Private Health Insurance Industry: Managing the Social Cost of Private Information, Journal of Management Information Systems, 14 (2), 9 - 31.
  • Eric K. Clemons, B. W. Weber (1997), Adverse Self-Selection and the Changing Competitive Balance between Stock Exchanges and Off-Exchange Trading Venues, International Journal of Electronic Commerce, Vol. 1 (3), 21 - 41.
  • Eric K. Clemons, D. C. Croson, B. W. Weber (1996), Reengineering Money: The Mondex Stored Value Card and Beyond, International Journal of Electronic Commerce, 1 (2), 5 - 31.
  • Eric K. Clemons, D. C. Croson, B. W. Weber (1996), Market Dominance as a Precursor of a Firm's Failure: Emerging Technologies and the Competitive Advantage of New Entrants, Journal of Management Information Systems, 13 (2), 59 - 75.
  • Eric K. Clemons, B. W. Weber (1996), Alternative Securities Trading Systems: Tests and Regulatory Implications of the Adoption of Technology, Information Systems Research, Vol. 7 (2), 163 - 188.
  • Eric K. Clemons, M.C Row, M. E. Thatcher (1995), Identifying Sources of Reengineering Failures: A Study of the Behavioral Factors Contributing to Reengineering Risks, Journal of Management Information Systems, 12 (2), 9 - 36.
  • Eric K. Clemons (1995), Using Scenario Analysis to Manage the Strategic Risks of Reengineering, Sloan Management Review, 3 (4), 61 - 71.
  • Eric K. Clemons, B. W. Weber (1994), Segmentation, Differentiation, and Flexible Pricing Experiences with Information Technology and Segment-Tailored Strategies, Journal of Management Information Systems, 11 (2), 9 - 36.
  • Eric K. Clemons, M.C. Row, S.P. Reddi (1993), The Impact of Information Technology on the Organization of Economic Activity: The 'Move to the Middle' Hypothesis, Journal of Management Information Systems, 10 (2), 9 - 35.
  • Eric K. Clemons, M. C. Row (1993), Limits to Inter-firm Coordination: Results of a Field Study in Consumer Packaged Goods Distribution, Journal of Management Information Systems, 10 (1), 73 - 95.
  • Eric K. Clemons, M. C. Row (1992), Information Technology and Industrial Cooperation: The Changing Economics of Coordination and Ownership, Journal of Management Information Systems, 9 (2), 9 - 28.
  • Eric K. Clemons, Paul Kleindorfer (1992), An Economic Analysis of Interorganizational Information Technology, Decision Support Systems, 8, 431 - 447.
  • Eric K. Clemons (1991), Corporate Strategies for Information Technology: A Resource-Based Approach, IEEE Computer, 24 (11), 23 - 32.
  • Eric K. Clemons, M. Row (1991), Sustaining IT Advantage: The Role of Structural Differences, Special Issue of MIS Quarterly, 15 (3), 274 - 292.
  • Eric K. Clemons (1991), Evaluation of Strategic Investments in Information Technology, Communications of the ACM, 34 (1), 22 - 36.
  • Eric K. Clemons, M. C. Row (1991), Information Technology at Rosenbluth Travel: Competitive Advantage in a Rapidly Growing Global Service Company, Journal of Management Information Systems, 8 (2), 53 - 79.
  • Eric K. Clemons, B. W. Weber (1990), Strategic Information Technology Investments: Guidelines for Decision Making, Journal of Management Information Systems, 7 (2), 9 - 28.
  • Eric K. Clemons (1990), MAC --Philadelphia National Bank's Strategic Venture in Shared ATM Networks, Journal of Management Information Systems, 7 (1), 5 - 25.
  • Eric K. Clemons, B. Weber (1990), London's Big Bang: A Case Study of Information Technology, Competitive Impact, and Organizational Change, Journal of Management Information Systems, 6 (4), 41 - 60.
  • Eric K. Clemons, J. T. Adams (1989), International Opportunities for the Use of Information Systems in Securities Trading, Office: Technology and People, 4 (4), 271 - 284.
  • Eric K. Clemons, M. C. Row, R. Venkateswaran (1989), The Bell Canada CRISP Project: A Case Study of Migration of Information Systems Infrastructure for Strategic Positioning, Office: Technology and People, 5 (4), 299 - 315.
  • Eric K. Clemons, M. Row (1988), McKesson Drug Company: A Case Study of Economost --A Strategic Information System, Journal of Management Information Systems, Summer 1988, pp. 36-50; this a revision of the earlier conference paper published in Proceedings, 21st Hawaii International Conference on System Sciences, January 1988, pp. 141-149.
  • Eric K. Clemons, M. Knez (1988), Competition and Cooperation in Information Systems Innovation, Information & Management, 15, 25 - 35.
  • Eric K. Clemons (1986), Information Systems for Sustainable Competitive Advantage, Information & Management, 11, 131 - 136.
  • Eric K. Clemons, F. W. McFarlan (1986), Telecom: Hook Up or Lose Out, Harvard Business Review, July-August 1986, pp. 91-97.
  • Eric K. Clemons, A. J. Greenfield (1985), The SAGE System Architecture: A System for the Rapid Development of Graphics Interfaces for Decision Support, IEEE Computer Graphics, November 1985, pp. 38-50.
  • Eric K. Clemons (1981), Design of An External Schema Facility to Define and Process Recursive Structures, A C M Transactions on Data Base Systems, 6 (2), 295 - 311.
  • O. P. Buneman, Eric K. Clemons (1979), Efficiently Monitoring a Relational Data Base, A C M Transactions on Data Base Systems, 4 (3), 368 - 382.
  • Eric K. Clemons (1979), Rational Data Base Standards: An Examination of the CODASYL DDLC 1978 Report, Information Systems, 4 (3), 235 - 239.

In The News

Knowledge @ Wharton

Courses

Current

  • OPIM613 - Managing the Productive Core of the Firm: Information and Business Transformation

    Information technology has transformed many industries, including media, financial services, and retailing, among others. These technologies ahve changed not only how we produce services (e.g., outsourcing and offshoring, and their newest extension, cloud computing) but what services we offer (virtual experiences, online advertising, long tail products and services, and social networking). The purpose of this course is to improve understanding of how information technologies enable transformation of business models within existing organizations as well as the development of completely new business models and new organizational forms. The course will serve as an introductory course on information technologies and will serve as a foundation on which students can explore more advanced technology concepts.

    OPIM613001  ( Syllabus

    OPIM613002  ( Syllabus

    OPIM613004  ( Syllabus

Previous

  • OPIM210 - Management Information Systems

    This course provides a broad-based introduction to the management of information technology focusing on three interrelated themes: technology, organization, and strategy. The goal of this course is to equip students with the knowledge and tools to utilize information systems to pursue a firm's strategic and organizational goals. The course has no prerequisites other than a general interest in the applications of information technology.

  • OPIM613 - Managing the Productive Core of the Firm: Information and Business Transformation

    Information technology has transformed many industries, including media, financial services, and retailing, among others. These technologies ahve changed not only how we produce services (e.g., outsourcing and offshoring, and their newest extension, cloud computing) but what services we offer (virtual experiences, online advertising, long tail products and services, and social networking). The purpose of this course is to improve understanding of how information technologies enable transformation of business models within existing organizations as well as the development of completely new business models and new organizational forms. The course will serve as an introductory course on information technologies and will serve as a foundation on which students can explore more advanced technology concepts.