Photo of Laura Huang

Laura Huang

Assistant Professor of Management

Research Interests: entrepreneurship, investor decision making, micro-level foundations of entrepreneurship, perceptions and cues in funding decisions

Links: Twitter

Laura Huang is an Assistant Professor of Management and Entrepreneurship at the Wharton School, University of Pennsylvania. Professor Huang’s research examines the micro-foundations of entrepreneurship and the role of individual perceptions, preferences, and attributions on investor decisions. She is currently studying the impact of factors such as trust, authenticity, perspective taking, and overall gut feel on decision-making.  

Professor Huang holds a Ph.D. from the University of California-Irvine, an MBA from INSEAD, and both an M.S. and a B.S. in Engineering from Duke University.  

Prior to entering academia, Professor Huang worked across NA, Europe, and Asia in investment banking, consulting, and general management, for corporations such as Standard Chartered Bank, IBM Global Services, and Johnson & Johnson. She has also served as a consultant and advisor to a number of entrepreneurial start-ups in the US, Europe, SE Asia, and China.