Louis A Thomas
Associate Professor of Management
Research Interests: competitive strategy, game theory, industrial organization economics
Address: 2111 SH-DH, 3620 Locust Walk, Philadelphia, PA 19104
Office: (215) 898-2488
PhD, Harvard University, 1992; AM, Harvard University, 1990; BA, Yale University, 1986
Academic Positions Held
Associate, Booz (Allen & Hamilton, 1991-92; Associate, McKinsey & Co., 1988
Keith W Weigelt, Louis A Thomas (2000), Production Location Choice in a Differentiated Product Market, Strategic Management Journal Abstract
Louis A Thomas (1996), Advertising Sunk Costs and Credible Spatial Preemption, Strategic Management Journal Abstract
Louis A Thomas (1996), Brand Capital and Entry Order, Journal of Economics and Management Strategy
Louis A Thomas (1995), Brand Capital and Incumbent Firms' Positions in Evolving Markets, Review of Economics and Statistics Abstract
In The News
Knowledge @ Wharton
MGMT211 - Competitive Strategy
This is an advanced course in competitive strategy. The course will apply the tools of industrial organization economics and game theory to examine the strategic decisions that managers make. We will examine those decisions concerning pricing, capacity investment, advertising, new product introductions, and research and development. Emphasis will be placed on the strategic interaction among rival sellers. In particular we will look at the various methods of entry deterrence and strategic commitment. The course will attempt to integrate traditional economic models with case study materials.
MGMT711 - Competitive Strategy and Industrial Structure
This is a course in analyzing competitive interactions. The course emphasizes a vision of strategy in which each competitor simultaneously chooses its strategy, taking into account the strategies of its opponents. Crucial to this vision is the anticipation of the moves of your opponent and, in particular, the expectation that your opponent is (almost) as smart as you are. Equal attention will be given to the development of techniques for analyzing competitive interactions and to the application of those techniques. Game theory and the economics of industrial organization provide the basis for the theoretical constructs developed in the course. Topics that will be explored include: market failures and profitability, competitive bidding, signaling, entry deterrence, agenda setting, regulations, and price wars.
MGMT784 - Managerial Economics and Game Theory
The purpose of this course is to develop students' abilities to apply game theory to decision making. Development of the tools of game theory and the application of those tools is emphasized. Game theory has become an important tool for managers and consultants in analyzing and implementing tactical as well as strategic actions. This course will primarily focus on examples useful for developing competitive strategy in the private sector (pricing and product strategy, capacity choices, contracting and negotiating, signaling and bluffing, takeover strategy, etc.). Game theory can also be used to address problems relevant to a firm's organizational strategy (e.g., internal incentives and information flow within a firm) and to a firm's non-market environment (e.g., strategic trade policies, litigation and regulation strategy).